Sunday, March 13, 2011

5 Ways to Avoid Working with Bridezillas

Working in an industry founded in service, customer satisfaction is extremely important.  However, sometimes money, stress, and other factors can lead to irrational behavior.  The term "bridezilla" was coined to describe the unfortunate reaction of some brides to the stress of a wedding.  Here are some tips professional make-up artists use to keep wedding days running smoothly:

  1. Draw up a bridal contract and make sure you review all the terms with your bride before she signs it.  Get a final headcount on signing and list all costs and fees.
  2. Require a trial run with the bride.  Setting aside a time to try out looks ahead of time means nothing has to be re-done on the big day.
  3. Clearly post or list your rates and keep them consistent.  Offering a different price for each bride based on the time required for a specific look creates unnecessary complications.
  4. Never stay for the wedding unless you have a personal relationship with the wedding party.  Instead, offer to help create a touch-up kit.
  5. Bring along extra artists for parties larger than three. Given hair appointments, manicures, and other day-of appointments, it's best to avoid scheduling makeup services for longer than three hours.
The best way to avoid working with a bridezilla is to do everything in your power to clearly communicate the services and terms you are offering.  Don't leave home without your bridal contract, and consider seeking the advice of a lawyer to be safe.

Thinking about going pro? Check out my book, The Mercenary Makeup Artist: Breaking into the Business with Style.

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